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Leads Statistics

See exactly where your leads come from and how well they convert.

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Understanding Leads Statistics

A deep-dive into the leads dashboard — tracking sources, conversions, and pipeline value.

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Analytics · 5 min
trending_upLeads Pipeline Funnel
LEADS OVERVIEW 142 Total Leads 38 New Today 67% Conversion £28k Pipeline FUNNEL Enquiry 142 Contacted 110 Consultation 72 Booked 95 ✓

The Leads Statistics dashboard gives you a real-time view of your entire lead pipeline — total leads by source, conversion rates, average time to convert, and revenue generated per lead channel. Identify which marketing activities are delivering results and where budget should be focused or pulled.

How It Works
01
Navigate to Leads → Statistics in the main sidebar
02
Select a date range and filter by lead source or assigned staff member
03
Review the funnel: leads received, contacted, consulted, and converted
04
Export the full statistics report as CSV or PDF for stakeholder reporting
Key Features
contacts Pipeline Funnel View
contacts Source Attribution
contacts Conversion Rate by Channel
contacts Time-to-Convert Tracking
contacts Revenue per Lead Source
contacts Staff Performance on Leads
contacts Date Range Filter
contacts CSV & PDF Export
Pro Tips
lightbulb Review lead statistics every Monday morning to assess the previous week's pipeline health
lightbulb Identify lead sources with high volume but low conversion and investigate the follow-up process
lightbulb Use lead source data to inform where to increase or reduce your marketing budget each month